Muziek promoten & fanbase uitbouwen

Promoting Your Music & Building a Fanbase

How do you find, build, and retain your own fanbase? How do you stand out, build visibility, and tell a compelling story as an artist? What do you actually need in place before pitching to radio, magazines, or newspapers? How do you run DIY promo campaigns and steadily grow your fanbase—both online and offline? How do you cut through the noise and prepare the ideal pitch for press, radio, and promoters? What does momentum really mean, when is the timing right, and how do you build toward it?

This session covers building a sustainable fanbase, setting up a communication plan, knowing when to bring in a PR expert, and completing the necessary steps before media outlets pick you up.

Speakers: Elmo Le Van (Culture journalist, De Morgen, Humo), & Kimberley Haesendonck (PR & promo, Catapult Agency)

Moderator: Pamela Evbuomwan